About 6 month’s ago I bought an electric guitar.

I got the guitar, the amp, picks, and a book.  And for a week, I thought I was Jimi Hendrix.  I "practiced" every night and read all the right magazines and websites.

I also did a fair amount of bragging about my soon-to-be discovered guitar talent.

Flash forward 6 months.

My guitar sits in the corner of my office.  It has a thin sheen of dust evidence of my fast fading interest in the axe. I still want to learn the guitar – the problem is…

DIY Coaching rarely works.

The same goes for online marketing "techniques".  You buy the book. Promise to put everything you learned into action and then "life" moves in.  You delay, procrastinate, and then forget.

Your hard drive is like the corner of my office – where good ideas and intentions go to die.

I took drastic measures

About a week ago, in a flash of parental and personal brilliance, I decided to take guitar lessons. Now my son and I trek to the local music store – him for drums, me for the axe.

In just one lesson, I’vv recaptured my interest in blues guitar and learned some neat tricks that have already made me sound 100% better than when I tried to go it alone…

That’s just how we are wired. Things go alot faster and are much more fun when we have a little help.

Even Tiger Woods has a coach.

Do you have someone who is watching over your shoulder to make sure you aren’t taking the "scenic route" to your goals?  Do you have a guide that can see around corners and help you skip the brutal marketing learning curve?

If you don’t then you may be putting your business dreams in the corner to gather dust.

In the next few posts we will talk about how to find mentors and model people who are getting the results you are looking for.  But for now, decide to take the easy way and get some help…

And –

In a few weeks (I’m a little shy) I’ll post a video showing off my budding guitar skills

 

This article was written by Stan Smith a closet marketing anarchist, ad
agency refugee, and samurai copywriter. He can't resist the urge to throw grenades at the Internet marketing establishment and supports stealing from the gurus at every opportunity. In his spare time he hunts smallmouth bass, creates dinosaur origami, and is the head trainer (misfit) at the Web Sales Club