Reading: Articles

How to Beat the Fear of Starting Your Own Business

August 23, 2009, Category: Articles

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Click Here to Watch the Tony, Frank, and John Video If you business dreams are stalled and you don’t know why then you should see - An astonishing video has been making it’s way around the internet lately.  It features Tony Robbins (Unlimited Power), Frank Kern (Mass Control), and John Reese (The 1st million dollar day man). In...

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Napoleon Hill is Wrong.

August 7, 2009, Category: Articles, Featured

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It kinda sucks when you realize that you’ve been doing something the wrong way for years. I’m pretty stubborn so it took me a while to realize that I wasn’t getting any results from my useless habit.  So here’s what I was messing up for years. Using the mystical "law of attraction" to attract more moolah. Years...

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Move Over Freeline – Time to Raise the How Bar

August 3, 2009, Category: Articles

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Something has gone terribly wrong with Eben Pagen’s “Move the Freeline” manifesto.   On the surface, the concept is brilliant.   In practice, by Eben and his merry band of marketing savants it kicks some serious butt.   But, something has been lost in the translation to the wider marketing world. Because, sadly, the concept has degenerated into giving away your...

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The Secret to Guru-Class Marketing : The Power of “How”

August 2, 2009, Category: Articles

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Ever accidentally stand someone up or leave them waiting by all alone because you’ve missed an appointment or forgot a date? Are you doing the same thing to your prospects?   Here’s what I mean   Every person has a way that they prefer to learn new information. You instantly connect with them If you market to them in “their preferred”...

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Mutt Cheat Sheet Issue #2

July 28, 2009, Category: Articles

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If your advertising lacks "punch" and emotional impact then this week’s Mutt Cheat Sheet may be what the doctor ordered. Robert Collier coined the copywriting saw "Enter into the conversation in your prospect’s mind"  This zen riddle basically means – speak to your customers in the language they understand.  Talk to your customer’s desires, frustrations, and...

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